Anglepoise, while I agree that brand is not important we have discovered that the distance of the antenna/receiver is not as critical as I had thought-within reason of course; and in the context of the outside mounting discussion.
Is shorter better?, while I am not an electronics person, the logical answer would have to be yes however I remain amazed at the lack of signal loss through relatively long runs of cable. While I realize that the loss has to be present the additional gain of both the location and receiver/antenna is obviously more than offsetting the loss and I can only imagine what additional performance would be seen if the cable was only a few feet long....
Get it high, get it outside and you also will have a silly grin on your face much of the time.
Now, the intriguing question for me is, what would be 'gained' (get it -gained-) if I mount the antenna receiver on a piece of sheet metal? Would the metal act as a ground plane like it does for our cell phone outside booster antenna??